- Apple Leisure Group (ALG) has the most luxury and upscale all-inclusive resorts in the Caribbean and Latin America
- More direct links to travelers gives AMResorts’ owners and their resorts an advantage over competitors
- Expert knowledge of the region means better business insights for hotel owners, investors
The 2018 CHRIS and HOLA conferences in Miami will mark another year of the successful deal-making that has played a part in the Caribbean and Latin America’s growing hotel industry.
According to STR’s January 2018 data, over 21,000 rooms are currently under construction across Mexico and the Caribbean and more than 25,000 rooms under construction in Central and South America.
The numbers show investors’ confidence in the region. But selecting the right partner is as important to future hotel profits as identifying the right location for a project.
1. A Major Brand in Latin America, the Caribbean
ALG successfully delivers profits at our 52 resorts in 23 destinations across the Caribbean, Mexico and Central America.
Through AMResorts, ALG has 19,000 existing hotel rooms and 6,500 more rooms under construction, including the largest portfolio of all-inclusive luxury and upscale resorts in the region, including AAA Five Diamond properties.
All-inclusive resorts have evolved over the last 20 years to become a growing trend among high-end travelers who appreciate the same kind of quality that non all-inclusive or European Plan (EP) hotels offer in addition to the convenience and value of pre-paying both the nightly cost of the room and food and beverage (F&B).
With built-in F&B rates, all-inclusive resorts earn more for their owners and investors than EP hotels.
By 2020, ALG will increase its hotel count across AMResorts’ six brands to more than 60 resorts representing 24,000 rooms across 30 destinations in 11 countries in Latin America and the Caribbean.
In other words, in less than two years, the number of ALG hotel rooms under construction should exceed those of the Caribbean and Mexico.
2. More Direct Links to Guests
ALG provides owners with greater access to U.S.-based travelers going to Mexico and the Caribbean than any of its competitors.
In addition to its hotel management services, the company also sells all-inclusive vacation packages though its other affiliated companies:
- Apple Vacations, world’s largest tour operator
- Travel Impressions, U.S. wholesaler with a global portfolio
- CheapCaribbean.com, a popular online travel agency or OTA
In total, ALG has a global network of over 5,000 sales reps as well as domestic and international booking capabilities online and call centers.
As a result, ALG’s resorts are approximately 80 percent full year-round.
Additionally, this month’s merger with The Mark Travel Corporation will further expand ALG’s ability to connect more directly with travelers because tour company brands like Funjet Vacations are now under the ALG umbrella.
3. Valuable Industry Contacts
Beyond these internally owned tour companies, ALG also works with other industry tour businesses as well as OTAs in both the U.S. and international markets that are relevant to our resorts.
Through AMResorts, the company also maintains strong relationships with travel agents through a dedicated travel agent website portal, rewards programs, electronic education tools and competitive commissions. Travel agents are extremely motivated to sell high-end, all-inclusive resort vacations for which they earn commissions on the room rate combined with pre-paid food and beverage.
ALG also adds value via direct-by-consumer bookings. Through the company’s internal recognition and benefits program Unlimited Vacation Club, resorts have access to a membership base of more than 75,000 members.
In addition, AMResorts is charged with brand management, creative design and sales and marketing services for ALG resorts while Amstar DMC provides guests with airport transfers and in-destination experiences that further build loyalty among the traveling public.
4. Executives with In-Depth Expertise
Given the number of resorts that ALG operates in the Caribbean and Mexico and the past professional experiences of our executives, ALG is extremely well versed in operating a resort business in these markets. In fact, 58 percent of our properties were existing resorts that converted to our brands to improve profits.
We also work closely with hotel owners and developers to ensure that the cost of acquiring, renovating or building a resort is appropriate to the location, also providing necessary data on a resort’s competition.
Contact ALG’s team of experts to learn how you can maximize your resort investment at info@algdevelopment.com.